front and back covers

youve got the love shots

Font choice

The font we chose was called good morning afternoon it is a very modern font with an urban feel which is perfect for the choice of music and style that we wish to portray .

track list

1.big city ft paige
2.my roots
3.leave it
4.retrospect
5.real talk
6.big city pt 2
7.gucci ting
8.im on h2o
9. down croat
10. 250
11 leavit remix

The front cover

For the front cover we took our pretend artist and a camera to several predestined locations to shoot photos for our front cover back cover and artwork , we captured several shots we liked these included shots of the artist standing against a wall in different poses and a shot of the artist standing dramaticaly in a forest looking at a sunrise , we then uploaded what we had onto the media computers where we chose which photo would be the front and back cover and which would be the artwork. The front and back cover are the same photo with the back cover zoomed in on the artists face and with different photoshop effects being placed on them . The front cover is the full photo with the artists name on and the album title . The back of the album is the zoomed in shot and features a track list . The art work is the shot of the artist standing in a forest.

our artist

The artist we have chose to create is an r&b singer called Ronnie G , he will conform to most known r&b stereotypes fashion mannerisms and speech etc. He will be based on famous r&b artists such as Neyo  r kelly and justine timberlake ,

The script man who cant be moved analysis

The fist shot is of the shadow of the lead singer , followed by a low angle camera shot of the artist looking down this connotes both the importance of the lead singer and the sadness of the song .This is followed by several matched cutsof the singer looking around busy streets in a confused fashion . this is followed by a panning shot of the artist there is then a mid shot of the lead singer once again showing that he is very much the star of the peice . followed by yet more matched cuts of him singing and walking . this is interupted by a shot of the whole band playing theire instruments possibly to show that there is a band not just a solo artist . After this there is a shot of the artist sitting down with a sleeping bag , this is a key point as it is what the song is about.

birdy people help the people video analysis

The first shot is a panoramic shot of central London early in the morning , it works as an establishing shot and not only does it say that the video is shot in london it also introduces birdy as a british artist by including some of londons most famous landmarks canary warf , tower bridge as well as a iconic black cab . The shot is in black and white and signifies the sadness of the song , The second shot is an intorductory shot of the artist on a bus it is a close up and gives the impression of an everyday normal girl.This is followed by several matched cuts alternating between shots of London and the artist.Followed by a sustained close up of the artist . followed again by several shots of people including old men and possibly homeless people playing homage to the original video by the cherry ghosts . The footage of the old people signifies how much london and society as a whole has changed in one lifetime. The matched cuts continue and are now slow motion shots of busy london streets filled with the people the song is about. Diversity is a key feature in this video and it is carefully orchestrated to show the diversity of age , ethnicity , sexuality and ability and therefore highlighting the important message of unity that is the main point of the song.
http://www.youtube.com/watch?v=OmLNs6zQIHo

mumford and sons digipack analysis

Mumford and sons are another very interesting band when it comes to image , they invest all of there efforts into having an old fahioned rural look to go with there genre of music , as a contempory band this is very rare and is orchestrated to set them apart from the rest of the mainstream music industry and does just that , the dress choice is often so archaic that it takes on an almost fancy dress like quality . The setting is also important ; the shop they are standing in is a relatively old building once again conforming to the fact that there genre is a very old one and they also appear to be in an affluent area based on the clean streets well kept shops and architecture . The back cover continues the theme of age and affluence the pleasant well kept house is pictured in a very artistic fashion connoting the bands indie artistic credentials .

details

analysis of digipack

   
The xx have taken an entirely different approach to there image than most other contemporary artists as the do not feature themselves on the front or back cover , this is to show that there music is more important than there image and by extracting all color leaving just black and white gives a serious sense and is a suitable symbol for the melancholic songs of the album . The x bares no real significance other than it is the only letter in the bands name. The theme continues on the back of the album where the songs are written in plain font.

star theory

star theory
dyers star theory suggests that when experiencing an artist we do not relate to them as a person but as a star , this means the image that we see of them is heavily influenced and very deeply thought about an example of this can be seen below


The band mg-mt has a very specific star image that stands out from many other contemporary artists , they have a very orchestrated sense of difference and unconventionality the two band members are dressed in a very bizzare fashion with hints of tribal and shipwrecked influences this creates alot of intruige and is a huge step away from most modern artists in which the cover photo and image is very materialistic and money related. The camera angle is low and gives the two characters a regal air . the background is also very important as it gives the appearence of a very natural and separatist band which is a huge appel for people who do not enjoy mainstream music.The moon in the middle of the shot brings a sense of mysticism into the mix this is echoed by the seemingly endless sea .
The back of the album echoes the separatist the ragtag clothing theme continues , and the people standing in the sea depicts a sense of escapism and makes it evident that the distortion from materialism and reality gives a sense of freedom and liberty .

analyse a music video

Plan B ill manors
.Opening shot of urban london with smoke showing poverty and the social commt which the song is about .
.handheld camera footage of hooded men which is a reference to the london riots of last summer.
.a shot of an urban safari satirising middle class views of poverty
.extreme high shots of vandalism which is a refference to helicopter footage from the 2011 riots
.footage of a police officer punching a demonstrator showing an obvious distain for authority and highlighting the gritty and deprived image of the artist.
.use of flares and red smoke denotes danger and violence is used to shock viewers
.little or no use of lighting showing the sencirity of the social commmentry

http://www.youtube.com/watch?v=s8GvLKTsTuI

 the cover art of kid cudi's breakthrough album offers many incites to the type of music he makes and the image he tries to portray , The shot of the artists face is in profile and is intentionally looking away from the camera because it conveys a sense of isolation and detachment from reality that separates him from the mainstream rap movement . the fact that he is not central to the shot also shows that he wants the messages of his songs to be more important than his own image. His face is angled down which deonetes sadness a key feature as many of the songs are about  the death of his father when he was young . the moon takes up the most part of the front cover and is another denotion of isolation with the artist reffering to himself as the man on the moon to say he feels like he is from another planet . the writing is almost sci fi like and links in with the space theme . the sunglasses and perental advisory signs are also very important in this case as they portray the artist as edgy and is essential as many of his songs reffer to drug use.

The back of the album is also very interesting the art is a copy of the front done in simple monotone colours showing that the album has some very deep and dark content cover , it also copies the true nature of the moon having a dark side as it is the dark side of the album , the font is plain and provides contrast , but much more interestingly the track list is divided into five acts which shows that he sees his album as a way of telling a story and once again tries to break away from conventional rap by adding a dramatic addition to the album cover.